Do you have a grandpa who likes to show everybody his war pictures (any war will do)? Or perhaps a crazy aunt that likes to snap shots of her cat dressed like an English dandy? Have you ever seen a slide projector, or even a Windows slideshow of somebody’s vacation pics? They’re all boring as shit, aren’t they? Want to know why? All of that shit is only interesting to the person who was behind the camera. It was what they were seeing, and they captured that as a frozen memory. It’s special to them, because they lived it; to everyone else it’s fucking BORING!

Fast forward to 2010 and you’ve just strapped on your fancy new helmet cam. You rip it down a pow-covered slope, or take a truly epic lap in your home park. You think to yourself, “Damn I’m cool, I’m going to go home and put this on Youtube.” Guess who cares? You and nobody else. That shit is boring and nobody wants to see it. I don’t care if you’re a kid in the Midwest or a pow bro shooting with Nimbus; the front of your skis and a shaky ass view of snow flying by is coma-inducing dull.

POV for the water ramps.





