JP Auclair. Orage photo
After 8 years on the job as the figurehead of the Orage team, JP Auclair is leaving Orage. He’ll now be donning the garments of the company he part owns, Armada, and will be helping them step up their backcountry-minded offerings. BroBomb’s Jon Hartley got the scoop.
BroBomb: How was the split with Orage? How did you handle it? How did they? What brought it on?
JP: The split with Orage was pretty emotional, just like any 8 year relationship, it definitely felt like a break up. I think both Orage and I handled it well. Keeping a cool head as best we could and looking at the facts. I think the mutual respect helped a lot. There is no bitterness whatsoever on my side and I’d like to think that there is none on Orage’s side either. I’m very proud of the work I’ve done with Orage and when I look back on the years I spent working with them, it brings a smile to my face.