There’s a debate raging here at BroBomb World Headquarters over the direction of our site. The “high road” approach, as advocated by Barberdude, would have us stick to highlighting what is good in the ski world (i.e. Surface, The TC, RAR edits, G. Russell, etc…). The devil on my shoulder is, of course, Mr. Casula; who advocates a “git em where they live” approach to hating on all the clowns who have been weighing down our game since before Tanner put beeswax on them golden locks.
When I got an email from Chris that said, “See ‘chug life’?…TJ Schiller is fucking wearing all of his sponsor gear…including skull candy headphones…eww.” I knew something had to be done, or I’d risk having him “go rogue” on me, and we all know how that can turn out.
The first official webisode is due some time today, but given the brotastic nature of the minisode; it’s obvious that we have to step in early. The video in question is part of an annoying trend that has commercials parading as user-generated content. Let’s hope for an improved performance, but if this is any indication it might actually get worse. So I give you the five things to ask yourself before you utter the words “Chug Life is good/funny/tolerable” ever again:
• “Is this a ski vid-blog or Phi Delta Kappa’s open mic comedy night?”
• “If I wasn’t so predisposed to metaphorically sucking pro wieners, wouldn’t I promptly leave any bar these guys walked into?”
• “Didn’t TJ Schiller pick a design that looks like every ski Armada has ever made?”
• “Why is that helmet with the Monster and Dragon logos sitting on Chug’s desk…and why is TJ wearing a jacket, hat, and headphones?”
• “Does anyone else think this is as funny as Cosco and Schiller seem to?”
Wish list for Episode 7: Less laughing at your own jokes, less obvious product placement, and more funny. We’ll see.
Late edit: It got worse. Way worse. We’re apparently in for a tame Jackass ripoff. Just when I thought skiing was catching up with the rest of the world…Chug goes and copies something that was hot in 2002. Keep drinking boys, something funny is bound to happen eventually.